RIA News Desk

Steve Rubel (pictured), the senior vice president of public relations firm Edelman - one of the world's largest - will at AJAXWorld Conference & Expo 2007 (East) in New York City be speaking about how AJAX is leading to the ever increasing "microchunking" of the Web and the ramifications this will have on consumers, marketers and media.

Widely viewed as an expert on conversational marketing, Rubel is often sought out as a speaker and appears frequently in the press. He has been named to several prestigious lists, including: Media Magazine's Media 100, the AlwaysOn/Technorati Open Media 100 and the CNET News.com Blog 100. Prior to joining Edelman in 2006, he spent five years at CooperKatz & Company.

Rubel's session will form part of a 2-day track devoted to Web 2.0 issues and techniques delivered at AJAXWorld 2007 East by such Next-Generation Internet luminaries as Stowe Boyd, Hooman Radfar, Yuval Tarsi, Dean Allemang, Dion Hinchcliffe, Dustin Whittle, Coach Wei, Troy Angrignon, and Alex Barnett.

At AJAXWorld Conference & Expo 2007 East, delegates will hear and learn not only the history, process, and inspiration behind AJAX, they will also be helped to design actual AJAX applications using JavaScript, Cascading Style Sheets (CSS), the Document Object Model (DOM) and XMLHttpRequest Object.

Delegates can hand-pick sessions from six tracks pitched at a a variety of levels from Beginner to Advanced. Rather than staying at the platform-agnostic level, developers and IT professionals will find among the 100+ sessions at AJAXWorld real-world examples in all the main server-side technologies such as PHP, Java, .NET and ColdFusion.

The first International AJAXWorld (a registered trademark of SYS-CON Media) Conference & Expo generated record press coverage for any i-technology event in the past 6 years. A quick search on Google News brought 410 stories filed under the keyword search "AJAXWorld."

Typical of the coverage was the story from ADT Magazine, whose John K. Waters wrote, in a report titled "Nexaweb and JackBe Take Web 2 to the Enterprise":

"Last week's AJAXWorld Conference and Expo ... had the feel of an early JavaOne - which is to say, the place was positively quivering with possibility."

Click Here to Read More...

From the Team Behind AJAXWorld Magazine!
AJAXWorld Magazine is the pre-eminent independent vendor-neutral resource for the fastest growing new segment of the software business: entirely Web-based applications and experiences like Gmail, Google Maps, Live.com, MySpaces, and Flickr.

AJAXWorld Magazine recognizes that the next-generation user-centric Web is hurtling toward us and that it's a rich-media future in which AJAX, as the most talked about of all the Rich Internet technologies, is positioned firmly at center stage.

Click Here to Read the First Issue...

The first international AJAXWorld Conference & Expo which took place on October 2 - 4, 2006, at the Santa Clara Convention Center in Santa Clara, CA is sponsored by Adobe, Amazon, Apress, Backbase, ComponentArt, Cynergy Systems, Google, Helmi Technologies, IBM, ICEsoft, ILOG, Infragistics, JackBe, Laszlo Systems, Nexaweb, OASIS, Parasoft, Sun Microsystems, telerik, TIBCO, U7 Web Technologies, Visible Measures, Zapatec; including media sponsors AJAX Matters, AJAXWorld Magazine, BZ Media, ColdFusion Developer's Journal, DevtownStation.com, Eclipse Developer's Journal, Eclipse Review, Enterprise Open Source Magazine, Integration Developer News, ITtoolbox.com, Java Developer's Journal, LinuxWorld.com, Methods & Tools, Network World, Open Enterprise Trends, Sarbanes-Oxley Compliance Journal, SD Times, Software Test & Performance, SOA Web Services Journal, SYS-CON.TV, Web 2.0 Journal, and Web Developer's & Designer's Journal.

Typical of the coverage was the story from ADT Magazine, whose John K. Waters wrote, in a report titled "Nexaweb and JackBe Take Web 2 to the Enterprise":

"Last week's AJAXWorld Conference and Expo ... had the feel of an early JavaOne - which is to say, the place was positively quivering with possibility."

Click Here to Read More...