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RIA & Ajax: Article

Why Should Business Users Care About AJAX?

How has a richer web changed attitudes toward usability?

How has a richer web changed attitudes toward usability? What are the quick wins and potential savings for enterprises pursuing usable software? The fact that improving usability and user experience is good for business should be common sense, but it's not! Andre Charland will discuss some ways of measuring ROI with usability. Why should business users care about AJAX and how can rich web applications translate to dollars and cents? The session will demonstrate ways to create a financial argument for building richer web applications, and how that can be used to advocate for AJAX-based development. These benefits can come from cost savings, creation of a competitive advantage through user-experience, and improved workflow through more ergonomic software. Then we'll discuss 3 areas of concern with respect to AJAX, including a cross-browser solution to the back-button problem, techniques for ensuring high-performance on slow connections, and how to conduct low-cost and high-value usability testing of web applications. The session will conclude with a discussion about how to use user interface patterns to organize and communicate to other stakeholders in the organization. The goal of this presentation is to arm managers and developers alike with tools and techniques to design and gauge the success of their AJAX development project.

Speaker Bio: Andre Charland is co-founder, president and CEO of Nitobi. He has been involved in Internet software development for the past eight years and has successfully executed over 100 development projects. Aside from the entrepreneurial pursuit of leading and growing an AJAX component vendor company, Charland studies and evangelizes on topics related to usability, user experience and product management. He is co-author of "Enterprise AJAX" for Prentice Hall, often speaks on AJAX and web usability, and blogs at http://blogs.nitobi.com/andre.

Andre Charland's session will be presented at the upcoming AJAXWorld Conference & Expo 2007 East, March 19-21, 2007, in New York City.

More Stories By RIA News Desk

Ever since Google popularized a smarter, more responsive and interactive Web experience by using AJAX (Asynchronous JavaScript + XML) for its Google Maps & Gmail applications, SYS-CON's RIA News Desk has been covering every aspect of Rich Internet Applications and those creating and deploying them. If you have breaking RIA news, please send it to RIA@sys-con.com to share your product and company news coverage with AJAXWorld readers.

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