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RIA & Ajax: Article

Making the Business Case for RIAs in the SME Market

Info-Tech Research Group's Howard Kiewe to Present at SYS-CON's AJAXWorld RIA Conference & Expo, Oct. 20-22, in San Jose, CA

Small and medium sized enterprises (SMEs) can benefit from RIAs for all the same reasons large enterprises can: enhanced user experience and resulting customer loyalty, decreased development and deployment costs, and increased employee productivity. But how do you persuade a manager with limited resources to invest in RIA development? Learn to make a persuasive business case with rational arguments like return on investment analysis and emotional ones like leveraging social proof. Whether you are an employee in an SME or an external consultant that wants to get work from one, you'll learn skills to help you make the RIA case.

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Speaker Bio: Howard Kiewe is a Senior Research Analyst at Info-Tech Research Group, which has over 20,000 clients in the SME space. Prior to joining Info-Tech, Howard provided UI development services to leading companies including mobile UI for Ericsson Communications, e-learning design for Johnson & Johnson, and UI development on a remotely controlled undersea video camera for McGill University.

More Stories By RIA News Desk

Ever since Google popularized a smarter, more responsive and interactive Web experience by using AJAX (Asynchronous JavaScript + XML) for its Google Maps & Gmail applications, SYS-CON's RIA News Desk has been covering every aspect of Rich Internet Applications and those creating and deploying them. If you have breaking RIA news, please send it to RIA@sys-con.com to share your product and company news coverage with AJAXWorld readers.

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Most Recent Comments
radixweb 08/21/08 07:00:41 AM EDT

Interesting Post... Need more information about RIAs...

Java Application Developer...